- Outline the people elements of building a successful data function which includes recruitment, training, career pathing and day-to-day management.
- Address the importance of process in data, ensuring the data team is involving the right stakeholders at the right time and continuing to communicate their value across the business.
- Discuss what building a data culture entails and what is needed for data teams to achieve it.
The elephant in the room: People and process in data - A fireside chat
Too often data teams have a "if you build it, they will come" perspective when building out their data capabilities. The focus is on the infrastructure and tooling and alas little thought goes into addressing potential people and process challenges. As a result the wider organization doesn’t adopt what the data team has built - or worse, it is misused and decisions are made based on the wrong data or assumptions.
In this fireside chat Alex Dean and Scott Breitenother will address the importance of people and process in data and discuss the various minefields that data teams should seek to avoid. They will explore the opportunities that data teams have for becoming a major driver of business growth through data.
In this discussion, Alex and Scott will:
Founder of Brooklyn Data Co. and previously VP of Data and Analytics at Casper
CEO and Co-founder at Snowplow
London / GMT+1