Understand how your individual products are performing
Understand deeply why certain products are selling well, by looking at factors like positioning in your store, marketing activities and other hidden factors.
Capture every user interaction in granular detail
Capture event-level behavioral data to understand the relationships between your products and which products a user is most likely to be interested in.
Fully understand what makes users purchase or abandon
See every successful purchase and every abandoned cart in the context of the full journey the user took, sometimes spanning multiple weeks and channels.
