Snowplow use case library

Search optimization

Understand and enhance your customers’ search behavior

Helpdesk enablement

Create a more proactive and better-informed customer support team

Product analytics

Gain deep insights into your user behavior to develop compelling product experiences

Customer journey analytics

Build a bespoke understanding of your customers’ behavior

B2B usage analytics

Build analytics portals for your partners and clients

Abandoned cart recovery & prevention

Recover abandoned shopping carts, fast

Editorial analytics

Real-time audience insights for editors, curators and newsrooms

Lead scoring

Score your leads - your algorithms, your behavioral data

Mobile app analytics

Unrivaled analytics on your mobile apps

Subscription optimization

Better subscriber experiences through behavioral data

Web analytics

Assemble the web analytics that makes sense for your website

Optimize your strategy with marketing attribution you have confidence in

Understand exactly how your marketing activities are affecting user behaviour, from the moment they engage to the point they convert, and beyond.

Deliver personalized experiences by developing a single customer view

Insights into how your customers interact with you across platforms and channels over time enable you to deliver excellent customer experiences.

Increase revenue with data-driven product recommendations

Companies like Amazon make up to 35% of their revenue from product recommendations. Snowplow can help increase your e-commerce revenue streams.

(Source: McKinsey & Company)

Increase user engagement with data-driven content recommendations

Get a 360 view of how users are engaging with your content to build a recommendation engine that drives up engagement and dwell time.