Collect rich and reliable behavioral data to achieve a next-level understanding of how users engage with your products.
Empower your product teams with the rich, behavioral data they need to improve product usage, increase retention and gain deeper insights into user activity.
Add context to your product analytics by stitching behavioral data from your marketing sites, product applications, support desk, and more. With a full picture of the user journey you can move beyond product usage and analyze customer behavior end-to-end.
Deliver personalized offers or recommend products based on behavioral data to drive engagement at the right time, increase the likelihood of a conversion, and deliver better customer experiences.
With Snowplow you move beyond out-of-the-box reports and vanity metrics. Leverage our flexible tracking framework to design, own and easily evolve your churn propensity models, customer funnels, retention drivers and more.
Collect and analyze your rich, behavioral data and build a future product roadmap that meets the needs and expectations of your users.
Don’t let bad data limit your product analytics. With Snowplow’s suite of data quality tools you don’t have to worry about shipping new features with buggy tracking and your data arrives in a consistent format in your warehouse, ready to use.
Create a true test and learn environment with the flexibility to test any metric between your test and control groups. Real-time monitoring lets you bravely test news ideas, with poorly performing variations quickly flagged and switched off.
As your product evolves so should your tracking. With Snowplow you have the flexibility to create, change and evolve your data collection with your product and adapt your tracking design and data structure to meet your needs.
Your behavioral data is loaded into tidy tables in your data warehouse in a ready-to-use format. This makes it easy for your product teams to consume the data in their preferred tools.
Alex Beskin, Head of Analytics at Animoto
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Pedro Gemal Lanzieri, CTO at PEBmed
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Bernardo Srulzon, CPO at GetNinjas
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Rahul Jain, Principal Engineering Manager at Omio
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Dimitar Nedev, Data Infrastructure Lead at Picnic
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