Data modeling 101

Learn how to turn your raw data into easy-to-consume data sets

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What's covered

In this white paper, we’ll explore the basics of how data modeling works, why it matters, share a few data modeling examples and highlight the top tools for building and implementing data models.

  • Why you need to define your business logic

  • The differences between unopinionated and opinionated data

  • How data models can help you democratize your data

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We encourage you to learn more about Snowplow and how you can leverage our data pipeline to build data models for your business.

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“Snowplow provides all of our event data in a data model we own end-to-end, and can easily shape to fit our organisational needs. Snowplow has really helped accelerate our analytics; now we can quickly answer questions that would have required a tremendous amount of engineering effort with our previous solution.”

Darren Haken, Head of Data Engineering
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