As part of Snowplow’s Professional Services team, I get to help clients around the world design and implement their data collection, as well as use the data most effectively to answer the questions that make the difference to their business.
Studying economics at university, what I enjoyed most was putting the theories I was learning to the test. In economics, though, you mostly have to rely on data sets prepared by others, with large lags and imperfect assumptions, whereas in the digital analytics world rich datasets can easily be collected in real time. This allows you to perform more interesting analysis, and generate valuable insights for companies.
Its really cool to see the wide variety of use cases for Snowplow data, and meet companies across many different industries that want to take control of their analytics and customise it around their business’ needs. Even more so as we get to help them along the way!
Definitely learning new technologies and programming languages - although this is probably also one of things I appreciate the most about my job.
When I was a child, I wanted to be a pilot. I liked the idea of flying around the world, exploring new places and meeting people from different cultures.
Visibility of opportunity is key. I think there is an incredibly diverse and interesting set of career paths available in the industry. But because it’s all quite new and the stereotype of the geeky developer persists, young men and women in schools and universities aren’t always aware of these opportunities. I also think we can all do our part in improving this by speaking out about what we do and why we love it.
Find out what you are really passionate about, what you would be happy spending every day doing, as opposed to a job that you like the idea of more than the actual day-to-day work. And keep an open mind about what your ideal job might look like, whether it be what industry you will work in, what location, or what size of company. You might surprise yourself and end up enjoying a job you never set out to get.
Working remotely was not something I had considered before, but I love the flexibility! All the chat and video calling tools available today make it easy to connect with your team wherever you work, and at our Away Weeks we all get to meet in person!
After university, I spent a year travelling in Asia and trained as a yoga teacher in India. Now I teach weekly classes in Berlin, as well as enjoying the city’s amazing art and music scene.
They would have to be travel destinations: Japan, Mexico and Peru!