The IAB Spiders & Robots Enrichment uses the IAB/ABC International Spiders and Bots List to determine whether an event was generated by a robot/spider, as determined by its IP address and user agent.
If you have problems with automated crawlers, scrapers or other bots skewing your website traffic, then this enrichment is well worth exploring.
You can find out more on the IAB enrichment page of the Snowplow wiki.
The Vero webhook adapter lets you receive the email-related events delivered by Vero. Using this functionality, you can warehouse all email-related events alongside your existing Snowplow data.
All of the currently documented Vero events are supported by this release, including bounced, clicked, created, delivered, opened, sent, unsubscribed and updated events.
For help setting up the Vero webhook, please see the Vero webhook setup page.
Many thanks to Peter Zhu from our partner Snowflake Analytics for contributing this webhook.
Our new support for Marketo lets you track webhook events emitted by their SaaS marketing automation system. This functionality will allow you to ensure that the various marketing campaigns you setup in Marketo are correctly tracked by Snowplow.
For help setting up the Marketo webhook, refer to the Marketo webhook setup guide.
Again, many thanks to Peter Zhu for his contributions here.
In addition to the above we have made the following changes:
To upgrade, update your EmrEtlRunner configuration to the following:
For a complete example, see our sample
The latest version of Stream Enrich is available from our Bintray here.
Upcoming Snowplow releases will include:
For more details on this release, as always do check out the release notes on GitHub.
If you have any questions or run into any problems, please visit our Discourse forum.